Definitions of terms on the Stammer.ai platform.

A.I. Agent

An AI-powered entity, often in the form of a chatbot, that can interact with users, answer queries, and perform tasks like scheduling and lead generation automatically. In Stammer's documentation we often to refer to both chatbots and agents. Within the context of Stammer an AI chatbot and an AI agent are the same thing.

A.I. Model

The A.I. model refers to the different model selected to be used in each A.I. agent. GPT-3.5, GPT-4 Turbo and GPT-4 are all names of different A.I. models.

Agency User

This is the type of user who signs up and pays Stammer.ai to white label the platform as their own.

Agency Dashboard

This is the view that all agency owners will see when logging into the Stammer.ai platform. The agency dashboard is unique for agency level users as it allows them to update and change different settings for the overall app.

Agency Profile

This is the area where you can update all of the white label settings for your agency.

Base System Prompt

The base system prompt is where you provide the core instructions and guidelines for each A.I. Agent. This is where you set the personality and add in guard rails so the A.I. agent knows how to respond in certain scenarios.


A Chatbot refers to an AI Agent interface that knows everything about your business. Agent = Chatbot, Chatbot = Agent. In Stammer's documentation we often to refer to both chatbots and agents. Within the context of Stammer an AI chatbot and an AI agent are the same thing.

Chatbot Dashboard

The user interface provided by Stammer.ai that allows agency users to personalize their AI agents, including setting base system prompts, adjusting temperature settings, and configuring integration APIs. This dashboard is crucial for tailoring AI agents to meet specific client needs and preferences.

Citations/ Sources

Users can see which sources from the knowledge base were used by the A.I. to find the answer.


A credit refers to a message credit and is used to control the usage of a an individual chatbot or client sub-account.See Message Credits for more info.

Context Window

The Context Window refers to the length of text that can be sent and received.

Conversational A.I.

This refers to the subset of artificial intelligence specifically designed to enable computers to understand, process, and respond to human language in a natural and conversational manner. In the context of Stammer.ai, conversational AI powers the interactions between AI agents (or chatbots) and users, facilitating realistic and engaging dialogue while accomplishing advanced actions.

Custom Styling

This is an agency level setting that allows agency users to update the image used for the white labeled signup and login pages as well as customizing the colors of the dashboard.

Deployment Channels

The various platforms through which AI agents can be deployed, including websites, social media, email, and messaging apps. Stammer.ai allows agencies to extend their reach by deploying AI agents across multiple channels, ensuring users can interact with the agents wherever they are most comfortable.

Default Chatbot

By designating this chatbot as your default, it will automatically replicate across all newly created sub-accounts. Please note that there can only be one default chatbot, as you have already specified. If you wish to set this chatbot as the default for sub-accounts, you will need to remove the current default chatbot.

Default Prompts

This is an agency level only setting that allows agency users to set a default base system prompt that will be shown on all new chatbots created.


Embed Chatbot on your website via iframe and get the chat bubble embedded via small script/code snippet. This is a feature available for all A.I. Agents via their individual chatbot dashboard.

Knowledge Base

The "knowledge base" refers to the custom business information uploaded to train an AI chatbot.


Present your chatbot in your own marketplace, making it visible to your sub-accounts. When you launch it here, your sub-accounts have the opportunity to discover, clone, and customize your chatbot to meet their unique requirements.

Message Credits

Units used to measure the use of services within Stammer.ai. Each message received from an AI agent consumes between 1 and 25 message credits depending on the AI Model being used. Agencies receive credits in their monthly subscription and have the ability to purchase these credits a la carte. Agencies can then allocate these message credits to their clients' sub-accounts as part of their service offering.

1 A.I. Response with GPT-3.5 Turbo = 1 Message Credit

1 A.I. Response with GPT-4 Turbo = 10 Message Credits

1 A.I. Response with GPT-4 = 25 Message Credits


This allows for agencies to control what specific users will see. For example if you want a user to only be able to engage with the A.I. Agent but not change the prompt or update the knowledge base.

SaaS (Software as a Service)

One of the most common terms to describe the type of business that operates a software platform like Stammer.ai for businesses.


A feature within AI models that evaluates the emotional tone behind users' words, enabling AI agents to respond appropriately to the mood or sentiments expressed. This is essential for maintaining a natural and empathetic conversation, particularly in customer service scenarios.


A sub-account refers to a client's sub-account which has a limited view of your white labeled version of the platform. Clients or users inside of a sub-account will only see the information assigned to them through permissions.


This is an advanced setting in the base system prompt that allows you to control how creative the A.I. agent will be. Learn more about it here.


A User typically refers to the person who is actually engaging with the A.I. Agent.

White Label

A service that allows an agency or individual to rebrand a product or platform and sell it as their own. In the context of Stammer.ai, white labeling enables agencies to offer AI chatbot services under their own branding without mentioning Stammer.ai.

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